The challenge
Initially approaching us for a standard product explainer, this 28-year-old IT giant lacked a foundational brand narrative to communicate its overarching mission and visionary ideals to the market.
A brand film that elevated an IT giant’s market perception
- Repositioned a 28-year-old vendor as a category leader
Client
Intetics
Company size
1000+
Industry
IT services & consulting
Region
USA
Year
2023
Format
3D Animation
Project details
Type
Brand film · 3D
Scope
Full-cycle production
Duration
55s
Localization
English
Timeline
2–3 weeks
Budget tier
$5k – $10k
The solution
We pivoted the strategy to engineer a premium, high-fidelity 3D hero brand film that embodied their legacy rather than another product explainer. We delivered an emotionally resonant cinematic experience that visualized the company’s mission and ideals, elevating market perception from a 28-year-old vendor to an inspiring, visionary leader.
Impact
SMM @ Intetics
Yanina Bratko
On every stage of the project they were incredibly proactive, constantly identifying and proposing creative ideas to elevate the video. The result exceeded all our expectations.
Behind the scenes
